Slades One Touch Drink Tray
Asia Pacific pallet and retail ready solutions developer Loscam is bringing a new multi-bottle returnable beverage tray to market.
The tray is a shelf in itself, designed for so-called one touch merchandising from the bottler to the shop. When strapped it needs no shrink wrap, nor secondary packaging.
The company says its trays are more stable than the alternatives currently on the market, with a special bottle holding mechanism through the closure rather than the base of the bottle – which it says makes the unit safer in transport and better presents the product on floor.
Loscam says the tray is suitable for storing, moving and displaying beverages direct to the shop floor – and reduces product handling while improving in-store replenishment efficiency.
It was designed by industrial carrier developer K Hartwall for use in high speed production lines and holds the common variants of soft drink bottles in the Australian market – from 1.25L up to 2.25L.
George Tan, director of Victorian drinks company Slade Beverages, has been using Loscam’s tray to supply to Aldi. He says, “The tray has integrated well into our automated production lines and its closure holding system is definitely much more stable under load than previous trays.
“We were impressed with the Loscam solutions based approach. They worked closely with us to understand our needs and helped us through the implementation phase to ensure all parties got things right.”
Michael Donahoo, head of customer solutions with Loscam, adds, “When combined with our plastic display pallet, the beverage tray has helped us provide a holistic solution to beverage manufacturers and retailers where we are helping save money on packaging and handling costs and at the same time helping retailers make the last 50 metres as efficient as possible.”